Tag Archives: marketing strategy
The 2011 CMOs Guide To The Social Landscape

These days, marketing channels, platforms, and tools that lack a social component are probably doomed to failure. CMO.com’s second annual…

Facebook: The Power of “Like” Marketing

A great feature of Facebook is that the messages you send have the potential to spread not just to fans…

The Quirky Process

Communication is the key for effective marketing. Branded content has been adapted wholeheartedly by the fashion industry over the last…

The Science of Sharing: Introducing the Social Consumer

Introducing the new social consumer. To better understand them, we asked 1,500 US consumers about the two products and services…

The Marketing Lifecycle

Explore this infographic’s sample marketing strategy process flow to understand how a holistic marketing strategy maximizes value to buyers at…

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